Product Marketing Executive

Objective of the position

Product Marketing Executive is responsible for marketing products to the consumer or client. Develops campaigns, works with product management/development team, and participates in launching and promoting the product. Product Marketing Executive will report to the Product Manager.

Description of tasks

–    Plan, monitor and follow the optimal marketing mix for the assigned product range and solutions to deliver defined marketing objectives, strategies, requirements and budget.
–    Research, analyze and evaluate the market to identify customers' needs and merchandise opportunities.
–    Assist in developing market for new and existing products, doing promotion plan and implement promotion plan/strategies.
–    Provide direction and decision in the product marketing initiatives, events and activities
–    Ensures product awareness and attractiveness for customers 
–    Ensuring consistency of messaging and branding across all marketing activities.
–    Manage the budget, logistics, design and launching of product marketing initiatives, events and activities

Job Requirements

–    Education: University Graduation
–    2-3 year sales experience
–    2-3 year experience in marketing/trade marketing
–    Knowledge of Sanitary is a plus
–    Strong business acumen
–    Excellent communicate in English
–    Ability to work with little direct supervision
–    Potential strong organizational and administration skills
–    Ability to communicate effectively at different levels and methods
–    Ability to work under pressure and to maintain deadlines