Product Marketing Executive
Objective of the position
Product Marketing Executive is responsible for marketing products to the consumer or client. Develops campaigns, works with product management/development team, and participates in launching and promoting the product. Product Marketing Executive will report to the Product Manager.
Description of tasks
– Plan, monitor and follow the optimal marketing mix for the assigned product range and solutions to deliver defined marketing objectives, strategies, requirements and budget.
– Research, analyze and evaluate the market to identify customers' needs and merchandise opportunities.
– Assist in developing market for new and existing products, doing promotion plan and implement promotion plan/strategies.
– Provide direction and decision in the product marketing initiatives, events and activities
– Ensures product awareness and attractiveness for customers
– Ensuring consistency of messaging and branding across all marketing activities.
– Manage the budget, logistics, design and launching of product marketing initiatives, events and activities
– Education: University Graduation
– 2-3 year sales experience
– 2-3 year experience in marketing/trade marketing
– Knowledge of Sanitary is a plus
– Strong business acumen
– Excellent communicate in English
– Ability to work with little direct supervision
– Potential strong organizational and administration skills
– Ability to communicate effectively at different levels and methods
– Ability to work under pressure and to maintain deadlines